With brands moving capabilities in-house and agencies recalibrating after a bizarre year, what does the future hold for media spends?
Taking place from March 10 - 12, the Digiday Media Buying Summit LIVE will connect brand and agency leaders from around the world to share case studies, actionable insights and ultimately, solutions to the industry's biggest challenges. Some of what to expect:
- Working groups around your biggest challenges. Come together with peers to discuss challenges and leave with solutions.
- One-on-one meetings. Sponsors and Connect Pass-holders are able to connect directly with media buying execs in attendance. Learn more here.
- Insights into key strategies. Leaders from today's most influential advertisers will offer honest insights as they outline their plans for 2021.
- Case studies and practical tips. We'll go into the weeds and offer actionable tips and case studies for practitioners.
Don't miss out on the honest insights and new connections you need to stay ahead in 2021. Learn more about pass options below and secure your spot by February 10 for the best rate.
"It was great to hear about new to market opportunities that could be relevant for our clients."
- Vice President, Media Planning, McCann Health
Featured sessions
Social Media Showdown
Hear from one brand marketer as they dive into the changing social media landscape and how it is affecting their messaging and audience.
Smarter Ads on the Dumb Box
We explore how changing consumer habits have accelerated TV viewing and a new opportunity to capture audiences based on hard, measurable data.
Navigating Key Trends in Commerce
We'll be joined by an exec to discuss how the major shift in retail will continue to impact media buying, even as in-store shopping returns, and how to overcome some of the challenges it poses.
Data Analysis Paralysis: Cutting Through the Noise
We'll discuss how marketers can cut through the noise to find meaningful insights, and share actionable tips on how to ensure that your measurement tools are being deployed effectively.
Premier partner
Major partner
Sponsors
