A familiar face is coming back to Snapchat. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ 
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Digital
 
October 27, 2020
By Sara Jerde
 
 
Presented By
Think with Google
 
 
 
Snapchat Brings Back the Dancing Hot Dog to Support Its Election Efforts
 

Hi there,

I hope you're having a productive week so far.

In case you missed it, Snapchat is bringing back the iconic dancing hot dog to encourage its users to vote.

The beloved dancing wiener is emblematic of the company's strategy to move even more aggressively into augmented reality. And to boost its claim of reaching young, new voters. In all, the company claimed to have registered one million voters for this year's election.

Here's what else we're covering:

Stat of the Day: 73% of shoppers say they miss tactile experiences.

Need a break? Watch Quibi while you can.

Please send news tips to sara.jerde@adweek.com. If I don't hear from you, thanks for reading all the same. See you tomorrow.

Consider supporting our journalism with an Adweek Pro Subscription and gain full access to all of Adweek's essential coverage and resources.

 
 
 
 
 
 
Twitter CEO Jack Dorsey Leads the Charge Against Lies and Hate Speech on Social Media
 

‘It would be silly for us not to change,’ says Adweek’s Digital Executive of the Year.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Adweek Promos and Events
The NFL, NBA, NHL, MLB and More on the Future of Sports
 

In the sports realm there are many winners—athletes, teams, leagues, media, and of course, brand marketers. This year, however, has tested the mettle of all sports pros. 

Join Tim Ellis, EVP and Chief Marketing Officer of the NFLHeidi Browning, Senior EVP and Chief Marketing Officer of the NHLKate Jhaveri, EVP and Chief Marketing Officer of the NBAShiz Suzuki, AVP, Sponsorships and Experiential Marketing at AT&TBarbara McHugh, SVP of Marketing for the MLBJohanna Faries, Commissioner of Call of Duty Esports at Activision Blizzard, and many more for the Brandweek Sports Marketing Summit and Upfronts, a live virtual experience on Nov. 16-19. They'll share how they successfully navigated a year of upsets and transformation, what's in store for the coming year and insights in four themes: The Fan Experience, The Brand Experience, Sports for Social Good and The Future of Sports. 

Register now and join the movement. 

 
 
 
 
 
 
 
 
How Marketers Are Investing in Digital Transformation Amid the Pandemic
 

A survey of 800 marketers reveals that mar tech investment continues even as other budgets are cut.

 
 
 
 
 
Promoted Content by WarnerMedia
What Marketers Need to Do Now That 5G Is Here
 
What Marketers Need to Do Now That 5G Is Here
 
 
 
 
 
 
Twitter Users in US to See Prompts on Voting by Mail, Election Results
 

They will appear atop the timeline and during searches for related terms.

 
 
 
 
 
Facebook Gaming Enters the Cloud Gaming Stratosphere
 

5 games debuted in beta Monday in some US regions.

 
 
 
 
 
Pinterest Adds Widget for iOS 14
 

It is available globally starting Monday.

 
 
 
 
 
Quibi Sets December App Shutdown Date
 

But service still hasn't reached out to subscribers about its imminent demise.

 
 
 
 
 
 
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