Typically speaking, agency founders strive for the big payday that comes with a major holding company acquisition. But this year saw two shops aim to do the exact opposite, namely regain their independence by ending decades-long relationships with Interpublic Group. Dailey Advertising, which IPG had owned for more than 30 years, completed a buyback last...
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Advertising & Agency Daily
November 13, 2017
Your overview of the agency world
Dailey and TM Advertising ended decades with Interpublic Group
By Erik Oster
Typically speaking, agency founders strive for the big payday that comes with a major holding company acquisition. But this year saw two shops aim to do the exact opposite, namely regain their independence by ending decades-long relationships with Interpublic Group. Dailey Advertising, which IPG had owned for more than 30 years, completed a buyback last...
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Nancy Shamberg joins Publicis from Omnicom's TPN in Chicago
By Erik Oster
Promoted Content by Twitter for Business
Increase awareness, sentiment and spend
Ascential revamps festival, including cost structures
By Tim Nudd
Team Epiphany's hyperlocal ads are meant to get your attention
By Kristina Monllos
Kindness.org spreads warmth with an activation and digital campaign
By Katie Richards
A small act of kindness can go a long way. On World Kindness Day (Nov. 13), one-year-old organization kindness.org wants to show people everywhere--through an online campaign and on-the-ground activations--that contributing an act of kindness not only makes the world a better place, but it actually improves your overall well-being, too. The organization partnered with...
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