The 1.2 million people who visit Nashville's Country Music Hall of Fame and Museum each year have plenty to gawk at--Taylor Swift's rhinestone guitar, Elvis' gold-plated Cadillac Fleetwood limousine, 26 Grammy Awards, a wall of gold records and enough stage costumes to fill a department store. There's so much to take in, in fact, that...
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Advertising & Agency Daily
February 03, 2017
Your overview of the agency world
Hatch Show Print still widely imitated
By Robert Klara
The 1.2 million people who visit Nashville's Country Music Hall of Fame and Museum each year have plenty to gawk at--Taylor Swift's rhinestone guitar, Elvis' gold-plated Cadillac Fleetwood limousine, 26 Grammy Awards, a wall of gold records and enough stage costumes to fill a department store. There's so much to take in, in fact, that...
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A message of support
By Katie Richards
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Figure that out for your client with these 5 questions
By Constance DeCherney
Agency's global CEO Luke Taylor resigns
By Katie Richards
Our pre-game preview of noteworthy spots
By Tim Nudd
With Super Bowl LI just a few day away, sports fans can look forward to an offensively minded shootout, while advertising fans are equally excited for the biggest matchup of creative quality of the year. Yes, it's one of those rare times your friends and family will ask you to shut up during commercial breaks....
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They are often the earliest tech adopters
By James Cooper
Though popular culture often depicts parents as out of touch and technologically illiterate, the truth is that moms and dads are among the earliest adopters of new technology. After all, no one needs a little extra efficiency in their lives quite like someone who's raising children. Julie Michaelson Between changing diapers, cooking meals and shuttling...
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'Daughter' gets strong support as well as a lot of criticism
By Tim Nudd
Audi was looking to spark a reaction with "Daughter," its politically minded Super Bowl spot advocating equal pay for women, and it undoubtedly got one. But along with a lot of positive reactions, the automaker is also dealing with a deluge of negative comments about the ad in social media--with many viewers pointing out that...
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Happy Medium
Des Moines, IA or Chicago, IL
 
Sounds True
Louisville, CO
 
BBC World News
Washington D.C.
 
Vanguard Communications of Falls Church, Inc.
Washington D.C.
 
Serino/Coyne, LLC
New York City, New York
 
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Madras evolved out of Ad2Pro Media Solutions
By Erik Oster
Clients around the world are moving away from agency of record relationships in favor of cost-cutting, project-based contracts and in-house assignments. But with the acquisition of U.K. agency Somewhat and the subsequent hires of chief creative officers Bill Davaris and Andy Ladden from Ogilvy & Mather, Ad2Pro Media Solutions CEO and agency veteran Fred Schuster...
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Rob Gronkowski and Terrell Owens also star in the spot
By Katie Richards
Ever wonder when and where the touchdown celebration began and how it evolved from a simple high five to the shimmy or the shake to the shimmy, shimmy shake? T-Mobile has you covered. In the brand's new Super Bowl spot, released today, Justin Bieber tells the world how the touchdown dance came to be. The...
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Brand doesn't want to be politically divisive
By Kristina Monllos
On Tuesday Budweiser released its 60-second spot for the Super Bowl. The epic showcases co-founder Adolphus Busch's journey from Hamburg, Germany to St. Louis. In the days following its release the ad has become the subject of much debate--is it a pro-immigrant message? Is it a response to President Trump's executive order?--and the reason for...
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