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| It's running out-of-home in key markets and a ton of online video By Christopher Heine If you're a travel-and-expense accountant, you might be seeing a lot of Airbnb receipts in the coming months--if you haven't already, that is. According to the home-sharing platform, 250,000 companies in more than 230 countries have used it for work-related accommodations. Now, Airbnb wants more of that market--a lot more. So, it's launching its first... Read more » |
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| Agency does a 'yuge' dive into the evolution of his tweets By Christopher Heine |
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| Promoted Content by Rocket Fuel | | |
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| One exec touts its content as safe for brands By Lauren Johnson |
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| The a 24/7 news channel, launches this fall By Chris Ariens |
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| It's working with Moat, which is subject to independent audits By Christopher Heine Snapchat isn't going as far as letting the Media Rating Council independently audit its ad clients' campaigns six weeks after the ANA called for all major digital platforms to do so. But it's taking an MRC-minded step in that direction, while giving brands more insight into whether consumers actually see Snap Ads, the full-screen, vertical... Read more » |
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| Company's focusing on news, entertainment and sports By Marty Swant Another 16 sports, news and entertainment companies will soon be livestreaming content on Twitter as the company furthers its mission to be the go-to source for live content around the clock. During its debut at the Digital Content NewFronts, Twitter CEO Jack Dorsey and other executives unveiled the company's new slate of programming for 2017... Read more » |
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| Mia Tramz creates groundbreaking content By Emma Bazilian Long before she became the resident VR expert at one of the country's top publishers, Mia Tramz was finding low-tech ways to create immersive experiences. While participating in a sculpture installation as a visual arts student at Columbia University, "I made a sculpture with mirrored fragments on it that you'd lay under with somebody else,... Read more » |
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| Featured Jobs | | TravelHost Take control of your finances and your schedule | | American Foundation for Suicide Prevention New York City, New York | | College Essay Advisors 10010, New York City | | strand remote | | The Whim Working from home | | |
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| Less video, more Snapchat and podcasts By Lauren Johnson In the wake of brand-safety concerns on YouTube and the spread of fake news, The New York Times wants brands to know that their ads are safe. On Monday, the Times' presentation dubbed "Truth + Dare" will kick off the annual two weeks of NewFronts events, where digital media companies host presentations pitching their web... Read more » |
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| CPGs invest more on platforms, while Instagram grows mightily By Christopher Heine The digital marketing industry had a barrage of data emerge this week, with marketing research and earnings calls aplenty. Here are the six stats that particularly caught our eye. 1. CPGs go bigger on social ads As Social Pro Daily reported, 4C Insights looked at how more than 900 brands spend more than $130 million... Read more » |
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| The company's 'fungineer' talks data and business By Marty Swant When it comes to doing your business, Zappos' internet-connected outhouses might be able to offer a lesson--and perhaps even a number, too. The online retailer's Porta-Party, which it debuted in 2015, has been touted by CEO Tony Hsieh as a way to disrupt the $2 billion industry with something that makes going to the bathroom... Read more » |
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