Last December, an agency with no name, no office and no full-time employees shocked the media buying and planning world, without warning, by scooping up the lion's share of the North American business of Procter ...
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Daily Digest
November 14, 2016
5 years of data research led to Omnicom's Hearts & Science
By Patrick Coffee
Last December, an agency with no name, no office and no full-time employees shocked the media buying and planning world, without warning, by scooping up the lion's share of the North American business of Procter ...
Read more »
Mastering technology, investing wisely are crucial steps
By Guy Hayward
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Brandshare Content From Acxiom
Integrating at the data layer
Tide, Patrón offer tips through voice assistants
By Lauren Johnson
Hot takes on debates, pundits and polls
By Chris Ariens, A.J. Katz
Spot focuses on service's Community Commitment
By David Gianatasio
A diverse group of Airbnb hosts and staff representing various races and age groups appear in this minute-long film, "Accept," which touts the service's recently introduced Community Commitment. ...
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'Our parents are very proud and confused'
By Molly Folse
Imagine a replacement for your smartphone that's 100 percent resistant to toilet water and never has to be charged. And it costs around $10. This magic device does exist—and it was invented by a group of ...
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Erin Johnson feels marginalized over high-profile lawsuit
By Patrick Coffee
What's it like to return to work eight months after you filed an explosive lawsuit that led to the ouster of your agency's global CEO?
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Willing to spend more for certain perks
By Carrie Cummings
The 2016 holiday shopping season is upon us. With online retailers gearing up to meet consumer demands, finding out what shoppers want from their experiences can provide invaluable insight. Radial, an ecommerce-tech ...
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GSD&M honors the men and women who served
By Patrick Coffee
Few would disagree that this week has been a challenging one for many Americans. But today is Veterans Day, and Jeep is celebrating the occasion (and its own 75th anniversary) with an inspiring ad dedicated to the ...
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Fun take on social video
By Lauren Johnson
Snap Inc.'s video-capturing Spectacles are finally here and marketers are already getting their hands on them from vending machines called Snapbots, which started appearing yesterday near the Venice, ...
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