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| Niche brands keep disrupting the beauty industry today, with creative products, scalability and a solid long-term growth strategy key. But amid the uncertain geopolitical and economic climate, that’s truer than ever before for longevity.
In today's WWD, European Beauty Editor Jennifer Weil takes a look at two French niche beauty brands that are drawing a lot of attention — BDK Parfums and Les Parfums de Loly.
Elsewhere, after Kate Moss' lifestyle brand Cosmoss entered into liquidation proceedings, Beauty and Fashion Market Editor James Manso analyzes how several other celebrity beauty brands have fared since launch. — Kathryn Hopkins, Senior Beauty Editor, WWD |
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| | | Beauty Features WWD takes a look at where the celebrity beauty brands are heading — and where they've gone. |
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| | | Skin Care Data from NielsenIQ shows that, through April, facial skin care dollar sales grew 11.1 percent — down from 13.1 percent in 2024. … |
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| | | Beauty Features Davines Group is bolstering its skin care division with a new hire; longtime beauty podcaster Brooke DeVard is stepping into a new cont … |
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