Consumer behavior has undergone drastic changes. With quarantines curtailing or limiting in-person shopping, brick-and-mortar has taken a backseat to e-commerce. And many shoppers have tightened their wallets, meaning less revenue for brands and retailers across industries. Companies looking to survive unscathed will have to learn how to do more with less.

Download, register for and read the following reports, webinars and articles to access a spectrum of timely insights into how marketers can maximize ROI, create top-notch e-commerce experiences and anticipate customer behavior.

• Research report: The state of ad ROI includes a revenue oversight: In this new report based on nearly 300 surveyed advertisers, learn how buyers are allocating their budgets in an age of shrinking revenue — and how experts say they can boost performance by canceling one critical assumption buyers tend to make. Sponsored by Sharethrough. 

• Webinar: New techniques for measuring ad effectiveness: In this new webinar on September 30, 2020, at 2 p.m. EDT, expert panelists will unpack how to accelerate ad measurement so that insights are actionable mid-campaign instead of afterward, allowing marketers to move at the speed of competition. Sponsored by Moat by Oracle Data Cloud.

• Marketer’s guide: Holiday shopping trends in the age of COVID-19: From Digiday Media's Modern Retail: In a new guide driven by comprehensive research into 31 global markets, you’ll gain insights into shoppers’ plans for the holiday season, along with tips and techniques for marketing to holiday shoppers during an unprecedented year. Sponsored by Facebook for Business.