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| Welcome to America By T.L. Stanley On a recent Saturday afternoon, hundreds of volunteers gathered in a park in the flight path of Los Angeles International Airport and held up giant signs that spelled out "welcome," aiming to make arriving visitors feel at home before they even landed. The greetings, written in English, Spanish, Mandarin and Arabic, were part of the... Read more » |
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| Campaign invites all to sample the 'freedom to roam' By Patrick Coffee |
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| A plea to 'Live for the Story' By David Gianatasio |
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| Coloring in shades of 'Turdly' By Angela Natividad |
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| Consumers love their timeless, versatile and all-American virtues By Robert Klara Until six years ago, Linda Braden lived a normal life as a wife, mother of two and a public relations executive. But then something happened that would change her life forever. It wasn't an accident or illness, a religious conversion or winning the lottery. No--what changed Linda Braden's life was the Mason jar. "I was... Read more » |
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| Nick Thompson is shaking things up at the iconic magazine By Emma Bazilian Adweek: I recently read that when you worked at Wired the first time, as a senior editor from 2005 to 2010, you actually edited the story that became the movie Argo. Did you get a little piece of an Oscar or anything? Nick Thompson: No, unfortunately. I didn't make any money. I didn't get an... Read more » |
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| Swarm founders focus on mobile engagement By Marty Swant Few agencies (if any) can say they started with a road trip. For Swarm, it all began in 2013 when several busloads of entrepreneurs and developers drove from locations around the U.S. to Austin, Texas, for SXSW, competing to build a product to pitch to investors by the time they arrived. A traveler (partner Valerie... Read more » |
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| Featured Jobs | | Miami Dade College Miami, Florida (US) | | Talk to Jess, LLC Studio City, California | | The Marketing Division New York City, New York (US) | | Haymarket Media Group New York City, New York (US) | | Criterion Global | International Media Planning + Buying New York City, New York | | |
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| Kicking off Flower Press at Beautycon By Kristina Monllos Drew Barrymore knows how to work a room. The actress was armed with copies of Flower Press, a new print magazine that she'll be putting out semi-annually, while she walked around the Beautycon festival at the Brooklyn Cruise Terminal this past Saturday. If any of the roughly 9,000 attendees saw Barrymore and wanted a selfie... Read more » |
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| Spoiler: it's a casino ad By Patrick Coffee Given the glut of trailers for this weekend's theatrical relaunch of Baywatch, one can be forgiven for thinking David Hasselhoff had settled into his role as elder statesman of the "beach babes" genre. But The Hoff never stops. Dwayne "The Rock" Johnson and Zac Efron may be the new faces of the property that made... Read more » |
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| Making video more prominent so it stays with users as they scroll By Lauren Johnson As Facebook's news feed increasingly moves from text to video, the social network is rolling out a new feature on desktop that makes clips more prominent. In February, Facebook rolled out a mobile feature called watch and scroll that lets people keep watching organic videos and ads as they scroll through news feeds. Now, the... Read more » |
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