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| American greatness, fueled by Colombian brew By Katie Richards Would the first successful manned moon landing have run as smoothly as it did if mission control wasn't properly stocked with strong coffee? Read more » |
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| Foot traffic shows opportunities By Christopher Heine |
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| The grooming company's innovative ad strategy pays off By Kristina Monllos |
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| Special editions at the RNC and DNC By Chris Ariens |
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| Medium makes them seem modern By Marty Swant Brands trying out virtual reality as part of a marketing strategy might be wary about whether spending on the emerging platform is worth it. But new research suggests the investment could be paying off in brand ... Read more » |
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| Prophet works with 36 different organizations in 24 hours By Katie Richards All agencies dip their toes in pro-bono work—looking to lend creative ideas and solutions to nonprofits and give back to the community. One agency has gone so far as to suspend client work across its nine ... Read more » |
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| Launches programmatic audio advertising By Marty Swant Don't be surprised if the Spotify ads you hear start to match the vibe of your playlists. Read more » |
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| Featured Jobs | | GLOW Digital Agency New York | | Starmark Fort Lauderdale, Florida | | See's Candies 94134, San Francisco | | Rocky Mountain Institute Location can be any of the listed office locations | | Michelin New York City, New York | | |
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| One aligns with Beyoncé, the other with Kanye By J.T. Compeau With the presidential conventions upon us, the campaigns are focusing on the big race and how best to position their candidates to win. They are pondering clothes, hair, geography, colors, words and photo ... Read more » |
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| Anush Prabhu was a 2015 Adweek Media All-Star By Patrick Coffee MediaCom has hired Anush Prabhu, a longtime veteran of the Deutsch organization, as its new managing partner and chief strategy officer in New York. Read more » |
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| Only 18% will view the games online By Tim Baysinger The 2016 Summer Olympics are just a few weeks away, and it looks like the TV-friendly time zone of the host city, Rio de Janeiro, will pay big dividends for NBC. Read more » |
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