Personal wellness reached a crossroads in 2020 due to the pandemic, and many consumers made a hard turn into taking back control of their own health.
Four years later, the pandemic has receded, but consumer interest in fostering healthier habits remains at the forefront of their shopping goals. When it comes to buying food and beverages, consumers want their products to do more than simply fill a craving.
Multiple fiber solutions for varied applications can satisfy a wide range of consumer needs for convenient, clean label products that support digestive health management.
Read on to learn more about the projected growth of the fiber market and how it is effecting what consumers are purchasing. |
