How earned media drives consumer behavior and 4 social media updates

DAILY SCOOP

Adidas finally drops partnership with Ye, James Corden apologizes and more

Plus: Shareholder latest to question Meta’s metaverse.

MEDIA RELATIONS

How earned media drives consumer behavior

New research based on analysis of more than 100,000 media articles.

SOCIAL MEDIA

4 social media changes you need to know about this week

Including changes in Facebook, TikTok and Gas.

INTERNAL COMMUNICATIONS

5 Steps for Branding and Promoting your Intranet

Simpplr and Ragan share tips to help you think like a marketer.

PR

How Lockheed Martin keeps it simple on social media

Despite a complex audience, a streamlined approach yields results for Lockheed Martin.

DAILY SCOOP

Grey Poupon jumps on Olivia Wilde’s salad dressing, U.S. recession fears and more

Also: Instagram tops U.S. app downloads.

THE CONSULTANT IS IN

The future of business journalism

The dean of the School of Communications at Quinnipiac University takes a hard look at the profession.

DAILY SCOOP

Target debunks premium store rumors, Instagram tests scheduled posts and more

Plus: Parler accidentally shares 300 email addresses in email blast.

PR

13 biggest takeaways from Ragan and PR Daily’s Strategic Communications Conference

Insights on everything from social media to leadership and crisis comms to employee branding.

RAGAN AWARDS

Ragan Awards: Distance doesn’t stop connection for Baker Tilly’s 90th anniversary virtual celebration

Holding the first firmwide event since the pandemic struck posed challenges for public accounting firm Baker Tilly. Careful planning and clear hard and soft goals helped Baker Tilly pull it off with style and got them a spot in PR Daily’s Social Media and Digital Awards for Online Events.

THE FRIDAY REPORTER

The Friday Reporter: No spin in the data with Matt Friedman

Including why next year's elections are more vital in New Jersey than the midterms.

How Microsoft manages culture change

Insights from Microsoft’s corporate VP of talent, learning & insights at Ragan and PR Daily’s Strategic Communications Conference.

DAILY SCOOP

New app encourages users to be nice, streamlined Facebook Page features and more

Plus: We avoid Instagram images that make us insecure, study says.

SOCIAL MEDIA

5 signs that it's time to hire a social media project manager

If you're working harder and harder and not seeing results, read this.