In October 1987, all eyes were on the small town of Midland, Texas, where an 18-month-old girl named Jessica McClure had fallen 22 feet to the bottom of an abandoned water well. Rescuers decided the only way to pull out "Baby Jessica" was to drill a parallel shaft through which they could pull her up,...
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March 14, 2018
Morning Digest
What marketers need to know today
How FedEx’s Founder Revolutionized Shipping With a Mediocre College Term Paper
What It’s Like to Sleep on a Beautyrest Bed Alongside 150 Strangers During an 8-Hour Music Performance
Promoted Content by Deloitte Digital
VIDEO: How Wearables, IoT, Connected Cars and Voice Are Changing Mobile Advertising
Expect new technologies to create major shifts in consumer behavior
Burger King Staged a Car Fire on a Highway, and Surprised Those Who Stopped to Help
AB InBev’s Breckenridge Brewery Celebrates Colorado in First National Campaign
Employees Crave Career Development. So Why Are Agencies Ignoring It?
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