Before Season 3 of HBO's Insecure debuted on Aug. 12, the marketing team wanted to score some major buzz for the show. Especially considering Season 2 averaged 1.5 million viewers in live-plus-7 ratings, per Nielsen, thanks in part to the halo effect of its Game of Thrones lead-in, which it didn't have this year. But...
Not coming through? Click here to view in browser
September 17, 2018
Brand Marketing Daily
The top trends and topics for marketers
How HBO Gave ‘Insecure’ Fans an In-Person Experience Before Season 3
Netflix’s Shocking Public Activation for Altered Carbon Was the Year’s Most Innovative Media Plan
Promoted Content by Verve
How to Get the Most Complete Picture of the Mobile Consumer
The Year’s 23 Best Media Plans Sparked Conversation With Next-Level Innovation and Creativity
Video: These Are the Latest Trends in Media Planning, and the Biggest Challenges
This Menswear Startup Is Styling Its Customers Based on Their Spotify Playlists
Prudential Shows Snapshots of Financial Health Across the Country in Its Latest Campaign
How to Market a Seemingly Boring Industry in a Unique Way That Results in Page Views
Featured Jobs
U.S. Chamber of Commerce
Washington, Washington DC
 
Child Mind Institute
New York, New York
 
TMP Worldwide
Chicago, Illinois
 
AEG Presents
Dallas, Texas
 
Santa Clara University
Santa Clara, California
 
You’re subscribed to Adweek’s Brand Marketing Daily newsletter as newsletter@newslettercollector.com
© 2017 Adweek, LLC  •  825 8th Avenue  •  29th Floor  •  New York, NY 10019
Unsubscribe  •  Update Preferences  •  Terms of Service  •  Privacy Policy
AdChoices Learn more about AdChoices for LiveIntent