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How Hollywood Is Successfully Tapping Into Faith-Based Audiences But taking liberties with scripture is a path to failure By T.L. Stanley Hollywood, sometimes considered the last place to find anything divine, has seen the light lately, releasing a flood of faith-infused entertainment that includes TriStar's Heaven Is for Real, Focus Features' ...
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Showtime Experiments With a Binge-Viewing Model for Its New Andrew Dice Clay Comedy Releases entire season ahead of premiere By Tim Baysinger In January, Showtime CEO David Nevins predicted 2016 would be "the year of customized viewing." Now, his network is helping show how.
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Amazon Now Wants to Sell You TV and Internet Packages Opens 'Cable Store' with Comcast Xfinity offerings By Christopher Heine Amazon quietly launched an e-commerce channel in the last couple of days that's selling TV-and-Internet-bundles from Comcast Xfinity. Called Amazon Cable Store, the channel represents a partnership between ...
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How FX Competes for New Series Without a Netflix-Size Budget Personal touch, marketing prowess give network an advantage By Jason Lynch As streaming services like Netflix, Amazon and Hulu snap up original series away from linear networks and lure creators with big paydays and promises of creative autonomy, their competitors have had to alter how they ...
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ABC and Warner Bros.' New Deal Will Make Binge Watching Easier Viewers come away big winners By Jason Lynch Networks and studios have been battling for years over stacking rights—the ability to offer in-season episodes via on demand or network streaming—but a new agreement from ABC and Warner Bros. Television ...
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Infographic: A TV Show's Appeal Can Determine Ad Recall, Twitter Study Says Emotionally driven programming could drive sales By Marty Swant Advertising agencies can now blame TV shows when a new spot doesn't quite get the attention they think it deserves—at least sort of.
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Nielsen's New COO Explains Why Total Audience Measurement Is Taking So Long Soon, 'everybody sees everything' By Jason Lynch Specs Steve Hasker Current gig Global president and COO, Nielsen Previous gig Global president, Nielsen Age 46
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