The ad opens to a group of millennials wandering through the woods, the sun glistening through the trees as they blissfully stroll to a field of flowers. Upon their arrival, a montage reveals the idyllic day ahead of them: They laugh, picnic, play chess, take pictures and later huddle around a campfire to cap off...
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October 01, 2018
Morning Digest
What marketers need to know today
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Marketers Are Putting a New Face on Weed as They Navigate Regulations and Battle Stoner Stigma
With the Stakes So High, Democrats Eschew Political Ad Tropes in Favor of Hollywood-Style Spots
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How Nike’s $6 Billion Colin Kaepernick Campaign Put the Focus Back on Big Creative Ideas
How Brands Can Develop a Closer Relationship With Consumers Through Messaging
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