John, There’s that part in every movie. It seems like the aliens/virus/rich kids’ sports team is going to win. And then … They begin to fight back. Look, I’m not a doctor, or nurse, or N-95 surgical mask maker. I don’t have those skills. But here’s what I can do – I can create helpful content for you. What can you do as a marketer or business owner? What can your company do? To spark your thinking, here are 8 examples of how business owners and marketing leaders can respond to the coronavirus COVID-19 pandemic. Read on for examples from the worlds of business software, consumer medical devices, marriage therapy and more. Here’s to winning this (health and economic) fight, Daniel Burstein Senior Director, Content & Marketing MarketingSherpa and MECLABS Institute P.S. Join Flint McGlaughlin at 3 p.m. EDT today for The Marketer and Buyer Anxiety: Three ways to counter anxiety in the purchase funnel |