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| Top Stories |  |
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| | | | | MediaMath’s downfall confirms what was already known about the sorry state of ad tech, and if anything, it just made it more obvious. | | |
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howdy! | | | | | This month, Apple will expand iOS 17 to public beta, which includes automatically remove URL trackers from Mail, Messages and private browsing. | | |
| | | | | According to a recent study, in-store retail media offers access to audiences an average of 70% larger than digital audiences. | | |
| Advertisement |  | | |
howdy! | | | | | As Reels stands as a real competitor to TikTok, Meta talks next steps in monetization. | | |
| | | | | High-quality analytics tools are helping advertisers craft actionable audience segments and creative while offering strategic optimization recommendations to get the most value from their data. | | |
howdy! | | | | | This week’s Future of TV Briefing recaps the first half of 2023 for the TV, streaming and digital video industry. | | |
| Advertisement |  | | |
| | | | | It’s simple to overstate the impact of a streaming TV campaign, mainly when other channels, such as digital display, are lumped into the CTV mix. | | |
howdy! | | | | | Publishers are becoming more discerning about what ad inventory they decide to put up for auction. | | |
howdy! | | | | | In an effort to appeal to millennials and Gen Z who are looking for a healthier cereal option, Magic Spoon is adapting its social media mix and changing it up to attract their attention. | | |
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