Other things to know about - Enter the Greater Good Awards for the opportunity to be recognized as a company focused on making a positive impact. Discover this year's categories and submit your entries by Friday, June 28 to save.
- Tell us how you’re using data sources and generative AI in your campaign activation process, and we’ll send you a $5 gift card and the survey results. Sponsored by Clinch.
- This new report from Klaviyo features statistics from a recent global survey on how marketers are leveraging AI to drive growth. Ninety percent of respondents say AI helps them improve the customer experience faster than they can on their own. Sponsored by Klaviyo.
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| | | | | In the first episode of the Creators series of the Digiday Podcast, creator Jessica Davis said despite X’s recent controversies, creators still find value on the platform, convincing subscribers and brands along the way. | | |
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howdy! | | | | | Enhancements to Amazon Publisher Cloud and debut of Signal IQ represent the triopolist’s latest adland overture. | | |
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| | | | | As the cookie-free world draws near, marketers are shortlisting the impacts their industry will absorb and how post-cookie changes will affect their businesses on a granular level. | | |
howdy! | | | | | What seemed like a clear case of an ad tech vendor being shady is actually a lot more layered. | | |
| | | | | While CTV was once considered a risky investment, it’s now seen as a lucrative opportunity for broadcasters and brands alike. | | |
howdy! | | | | | Digiday recently spoke with executives at Condé Nast, Forbes, The Atlantic, The Guardian and The Independent about their current revenue strategies for our two-part series on how publishers are optimizing revenue streams. In this second installment, we highlight their thoughts on affiliate commerce, diversification of revenue streams and global business expansion. | | |
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| | | | | Marketers are optimizing campaign targeting and messaging by leveraging data-driven consumer insights. | | |
howdy! | | | | | The New Yorker is sending newsletters less frequently and giving paid subscribers early access to content in their inboxes in an effort to retain its cohort of 1.2 million paid subscribers and grow its audience beyond that. | | |
howdy! | | | | | Three months on, the retailer’s data chief explains how it’s measuring the impact of its AI assistant. | | |
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