Plus: Instagram walks back some unpopular changes.

TODAY’S HEADLINES – 07.29.2022  
 
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INTERNAL COMMUNICATIONS

Internal communicators are the new influencers

A new age of employee communications brings influential reach to workforces and true business impact


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RAGAN AWARDS

How PlayStation 5 took Chile by storm

Sony’s three-stage campaign reached out to media members and influencers to generate coverage and sales, resulting in a win in the "Media Relations Strategy: Use of a Celebrity or Personality" category of Ragan’s 2021 Media Relations Awards.



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MEDIA RELATIONS

It's time for the PR industry to stop with self-loathing and demand better

The long-held tension between public relations and journalism is reaching toxic levels. Fixing it starts with PR professionals having the courage to demand better.


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Razor company starts anti-shaving campaign and 'murder hornets' get a rebrand

Plus: Using #MattGaetzIsTriggered, teen raises $375,000 for abortion funds.


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MEDIA RELATIONS

The art of the podcast pitch

Pitching a podcast isn't like pitching traditional media. 



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EMPLOYEE ENGAGEMENT

Tips for change communications during mergers and acquisitions

LumApps tip sheet offers best practices around change communications during the M&A process.


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SOCIAL MEDIA

5 ways to turn employees into social media advocates

Employees can be a secret weapon in your social media marketing.


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Join Ragan Training today and you’ll have access to all Ragan conferences, webinars and training programs for one low price, all year long.

Ragan Training is the industry’s most comprehensive online training platform for PR, marketing and communications practitioners offering sessions, panel discussions, presentations, networking roundtable meetings, and resources. Join Now.


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