How PR pros should think about cybersecurityPR pros must understand the stakes, the risks and the tactics needed to prevent a crisis, not just respond to one. To excel in a modern PR role, they must help leaders make decisions about cybersecurity that will help protect the brand’s reputation.
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| | CRISIS COMMUNICATIONS
What PR pros should know about cybersecurity PR pros must understand the stakes, the risks and the tactics needed to prevent a crisis, not just respond to one. To excel in a modern PR role, they must help leaders make decisions about cybersecurity that will help protect the brand’s reputation.
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