Lisa Gachet’s Make My Lemonade is a colorful alternative to the Paris fashion scene of Canal St.-Martin. “I’m not like a Parisian girl,” says Lisa Gachet, smiling in her jungle-green, leaf-patterned dress, as the hum of traffic wafts through open windows. “I like food,” explains the Bordeaux native who even stocks pastries in her boutique. “The girl with the red lipstick and the dirty hair, it’s completely not me. I love to be too much.” Gachet is the woman behind Make My Lemonade, a French brand that has leaped from a blog launched in 2012 to a line of do-it-yourself fashion. Last year, she opened a boutique along Paris’ Canal St.-Martin, home to hipsters, expensive coffee and street art. Now, Gachet has a pop-up in the Left Bank’s most iconic department store: Le Bon Marché. But the 30-year-old designer isn’t out to become just a fixture of Parisian fashion; she wants to change the industry. |