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| Chain’s vp of marketing is shaking up fast food By Christine Birkner In 2001, burger chain Shake Shack debuted as part of an art installation in New York's Madison Square Park, selling hot dogs and lemonade from a cart. Read more » |
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| Anomaly hits the sweet spot with a sequel of its own By David Gianatasio |
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| Brandshare Content From The Trade Desk | | |
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| Stereotypes won't work on younger consumers By Kristina Monllos |
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| The Harmon Brothers pitch Chatbooks By T.L. Stanley |
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| Quality VR can reach a massive audience By Marty Swant Will virtual reality soon replace the almighty Super Bowl spot? Read more » |
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| 29 brands were involved in $86 million review By Patrick Coffee Food conglomerate J.M. Smucker has concluded a six-month agency review by consolidating its North American digital marketing business with Publicis' Razorfish. Read more » |
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| Meet the Hero Collective By Katie Richards For smaller boutique agencies, it can be difficult to grab the attention of bigger brands and get to work with the likes of Coca-Cola and PepsiCo. Hero Group, a small New York shop, wanted to find a way to help ... Read more » |
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| Featured Jobs | | Serino/Coyne, LLC New York City, New York | | National Automotive Magazine and Digital Platform Philadelphia, Pennsylvania (US) - | | PHAIDON New York | | Welk Aviation Boston Massachusetts | | Intrigue.TV Hartford, Connecticut (US) | | |
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| Startup steps up its content marketing game By Lauren Johnson Finally landing your dream job is only half the story in Slack's new career-focused podcast. Read more » |
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| Very specific topics pop By Christopher Heine Each month, we look at Facebook IQ's data-based charts, called Topics to Watch, to see what kind of subjects marketers should be looking out for on the social network. Read more » |
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| Nordstrom explains its targeted campaign By Lauren Johnson |
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