Who doesn’t like a nice gift? Especially one designed around a need or interest you have. Well, marketers, hang on to your hats, have we got a gift for you! The MarTech Conference is next month and you can see the entire agenda — speakers, sponsors, solutions and topics and grab your FREE pass right here! It will be online on March 19th and 20th, so you can attend from wherever you are. Sounds good, doesn’t it?

Speaking of sounds, ace editor Chris Wood has an in-depth look at how TD Bank is using audio to connect with customers. You can listen to the new sonic identity and find out why they believe it can communicate consistent brand values and messages at every touchpoint.

Constantine von Hoffman
Managing Editor

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Customer experience

How TD Bank connects customer experience with sound

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TD Bank rolls out a new sonic identity aiming to communicate consistent brand values and messages at every touchpoint.

Marketing artificial intelligence (AI)

Chatbot, please be my Valentine

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In a new survey, Infobip finds Americans swiping right for their chatbots.

Marketing operations (MOps)

Mastering the art of goal setting in marketing operations

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Take a dual approach for success, setting top-down and bottom-up goals.

Data

Webinar: Beyond silos – data collaboration strategies for marketing success

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Tune in for valuable insights on how to maximize first-party data generation and activation beyond just your known customers.

MarTech intelligence reports

Stop marketing fires before they start

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Is your team constantly putting out fires and struggling to keep projects on track? Get ahead of mishaps with our guide on marketing work management platforms.

Customer experience

The omnichannel opportunity: A path to seamless experiences

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Omnichannel is more than a buzzword. Learn why it matters and how strong leadership can harmonize strategies.

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Identity resolution

How AI is making identity resolution platforms more effective

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Customer demand for personalized marketing keeps rising and third-party cookies keep deprecating, AI helps IDPs fill in the gaps.

B2B marketing

6 winning strategies to shorten your B2B sales cycle

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Struggling with a long sales cycle? Learn how to close deals faster with these strategies.

MarTech intelligence reports

How AI is transforming email marketing

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Learn best practices for creating more relevant, personalized emails with the newest AI-powered platforms using this marketer’s resource.

Free online event for marketers

The MarTech agenda is live! See what's in store.

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Two exclusive keynotes, 30+ sessions, 4 engaging networking events, live Q&A, and more — all designed to help you leverage marketing technology and generative AI to deliver powerful customer experiences. Live and on-demand, 100% free.

See the agenda now

From Search Engine Land