The New Yorker gets 65 percent of its revenue from readers, with its total paid circulation increasing 12.3 percent to 1.2 million last year. Here's how the publication plans to double its paying subscribers by 2023.

To improve the quality of programs in its Watch section, Facebook is reassessing how it vets shows for Watch and becoming more selective about which ones can be monetized by mid-roll ads.

From 2008-16, New York digital agency Barbarian Group hosted a SXSW party that attracted a line down the block. Here's the story of how the event came to be, from those that organized it.

Former programmatic holdout BuzzFeed has "stepped on the gas" on the automated ad business, opening its programmatic inventory to its entire sales team.

"I'm here to represent the voice of the customer." Norman de Greve, chief marketing officer of CVS Health, is championing transparency in marketing differently than other companies' CMOs. Subscribe to Digiday+ to learn about his approach.

With the help of AI, programmatic advertising can help marketers more easily predict the best time, place, and duration of an ad to show to a customer. At the Digiday AI Marketing Summit, hear how Pfizer is making this a reality. Reserve your spot in Santa Barbara today.