The travel- and finance-focused service publisher is expanding into events and launching a new mobile app next year designed to help users use their credit cards more efficiently.
October 04, 2019

If you’re wondering how big a business one can build with affiliate commerce, meet The Points Guy. The Points Guy now employs close to 100 people across four different cities, including New York, Austin, Charlotte and London, which anchors a U.K. operation launched last year. And its business is only getting bigger. Read more below.

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The travel- and finance-focused service publisher is expanding into events and launching a new mobile app next year designed to help users use their credit cards more efficiently.
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DIGIDAY+ MEMBER EXCLUSIVE
Most marketers don’t have plans to use consultancies and their agency services over the next six months. In a survey of 47 brand marketers by Digiday Research this fall, the majority of respondents said they have no plans to use consulting firms’ agency services for brand strategy, creative production, media planning or strategy or media buying. 

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In this week's episode of Making Marketing, Hugh Dineen joined Shareen Pathak to discuss the digital side of best in class marketers, why advertising is overblown, and how enlisting mid-sized influencers ("not the Kardashians") is the way to go.
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