BizBash Buzz

THIS WEEK IN EVENTS

How This Gin Brand Had Guests 'Bid' With Their Minds at Its Sensory Auction

At Bombay Sapphire's recent activation, viewers' reactions to an original sculpture were measured to determine the winner.

Event Tech Check: 8 Tools for Engaging Virtual Attendees, Improving Breakout Sessions
and More

BizBash takes a deep-dive into the newest tech solutions for events of all types.

Discover How to Harness Hybrid Events

Hybrid events are on the rise. In fact, over half of event organizers are planning to host a hybrid event in 2021 and beyond. But hybrid remains a brand-new format for all event pros to master. Download the guide.

How This Razor Brand Used Experiential Design to Connect With Consumers

Marketing agency Sunset/Studios was behind the production and design of Athena Club's three-day pop-up activation in New York, which aimed to increase brand awareness and educate consumers in a creative way.

9 Tips for Tackling At-Home Distractions and Keeping Virtual Event Attendees Engaged

When it comes to virtual events, it’s critical that event professionals plan for outside distractions. How? With these attendee engagement strategies, of course.

Single Serving: 9 Creative, COVID-Friendly Catering Options

These (mostly) contactless catering options can keep guests safe and well-fed.

SPONSOR SPOTLIGHT

Hopin

For the very first time, Hopin is coming to IMEX America in Las Vegas this November! After
the first day of conferencing at IMEX, we will be hosting an exclusive Hopin Happy Hour.
You’re invited to join us on the 63rd floor at Mandalay Bay’s most luxurious ultra lounge:
the Foundation Room.

INDUSTRY NEWS

NATIONAL: The SEARCH Foundation has announced its incoming board of directors for 2022, which includes chairwoman Kate Patay of Patay Consulting, vice chair Patrick McMichael of Denon & Doyle, treasurer Larry Green of International Event Products, secretary David Lombardo of Lombardo’s and executive advisor Joann Roth-Oseary of Someone’s in the Kitchen, along with a variety of directors from across the event industry. The SEARCH Foundation exists to assist event, meeting, catering and hospitality professionals faced with
a crisis.

Convene—a provider of premium virtual and hybrid events with a network of meeting, event and workplace locations—is enhancing its virtual and hybrid meeting product, Convene Studio, by embedding the Amazon Chime software development kit (SDK) voice and video capability into the product. Convene’s breakout sessions will now be hosted on a custom-built player, allowing users to stay within the platform for breakout sessions and have a simpler
user experience.

ANAHEIM, CALIF: Toy and collectible event DesignerCon takes place Nov. 12-13 as the first major event at the Anaheim Convention Center in more than a year. The convention will feature exclusive releases from brands like Pop Mart, DKE Toys and MONDO, plus panels, VIP parties, live art competitions and more.

LAS VEGAS: Stations Casino has announced the return of its summer internship program, which allows students real-world, paid experience working in the hospitality and gaming industry. Interns gain experience in the fields of marketing, social media and PR, hotel management, human resources, casino operations, culinary operations and finance. The 12-week program includes housing at Red Rock Casino, Green Valley Ranch, Sunset Station or Palace Station.

MIAMI/SOUTH FLORIDA: The Greater Miami Convention & Visitors Bureau has appointed Carol Motley as the next senior vice president of convention sales and services, where she’ll be responsible for driving occupancy and attendance for conventions, trade shows and meetings in Greater Miami and Miami Beach. She is relocating to Miami from Washington, D.C., where she previously acted as director of convention sales at Destination DC.

What's happening on the event scene in your city? Email us and share the news!