As organizations try to boost their lagging organic reach on the social media platform, some are turning to user interactions—and that means using online reviews.
The ride-booking company is being investigated for gender discrimination, and top officers have been under fire or resigned for inappropriate behavior. Its chief exec admits there’s a problem.
These common missteps can significantly decrease your chances of seeing your words in print. They won’t do much to help you win the favor of those you pitch, either.
Your words matter, but so do things like white space and formatting. Follow these guidelines to engage your audience, cultivate consumers’ trust and inspire your readers to act.
A black woman says a store manager called the police on her after she tried to use a coupon at a Chicago CVS. The pharmacy chain has promised to investigate.
Products such as Amazon Echo, Google Home and Siri have made verbal online inquiries a common practice for consumers. Here’s why brand managers must adapt.
Watch two days packed with the latest tools and tips for social media success. Hear from top social media practitioners at Amazon, TED, Microsoft, Starbucks, Southwest Airlines, Jacksonville Jaguars and more.
