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When wanting to grow your email list, it's natural to turn to social media as a way to encourage people to subscribe. Here's how to do that in a way that works.
Most artists, when they start this process, simply post something to their social media accounts that lets their followers know they have a newsletter and why they should sign up.
That is what nearly everyone does and it works for almost nobody.
While simply posting might get you a subscriber or two, most of your posts will be lost in the noise. As soon as the next funny cat video appears in your follower's feeds, your call to subscribe will be forgotten.
So what does work?Personaloutreach works.
Here's a little mantra to help you remember what works:Personal outreach works the best, while generic posting gets lost with the rest.
Consider what FASO customer Rochelle Allen wrote in our private Art Marketing Mastermind Facebook group:
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