The preference for video games as a pastime has grown so common that there’s a market for what gamers eat and drink to cater to an industry worth $300 billion.

In open world video games, players roam according to what suits their mood and goals, with little to no restrictions.

Product development forges a similar path.

The brands that craft food and beverage applications around gamer lore and culture while delivering a taste consumers crave have substantial opportunities in this space

Read this white paper today and learn more about food and beverage products inspired by games, the flavors gamers crave, and the certain formats of foods that are easier to eat while gaming.