DAILY SCOOP
TikTok’s new shopping rankings, Virginia governor’s apology and more
Plus: Musk's case for Twitter Blue.
SOCIAL MEDIA
How to protect your brand amid Twitter’s verification nightmare
5 steps to keep your organization safe.
DIVERSITY AND INCLUSION
What DE&I means to Gen Z
Gen Z cares about this issue. A lot.
STORYTELLING
What storytelling means to communicators
It's the foundation of our craft, but what does that mean?
COMMS WEEK
C-suite advice for comms success
At Ragan’s Future of Communications Conference, we heard about how comms can earn a seat at the decision-making table.
Get ready for 2024 elections, new Adidas CEO and more
Plus: Turmoil grows around Twitter's 'official' badge.
CONTENT MARKETING
Not everyone is a thought leader — and that’s OK
Content for the sake of content isn't worth it.
MEDIA RELATIONS
How earned media drives consumer behavior: Social media, sentiment and backlinks
Surprising findings from a study of more than 100,000 articles.
Airbnb changes, BrewDog’s ‘World Cup protest’ and more
Plus: Chipotle faces online anger.
PR INDUSTRY
6 ways to develop your international PR career
Finding common ground in international public relations.
4 social media updates you need to know about this week
Including updates about Meta, Snapchat, TikTok and Mastodon.
Nike suspends relationship with NBA star, Twitter asks some laid-off workers to return and more
Plus: Journalists remind PR pros to be relevant in pitches.
What to consider if you're thinking of starting a PR agency
How one founder's story could help you.
PR
‘I like to plan but need to spin on a dime:’ How to create strong messages in crisis
Manage concerns with listening and proactive planning.
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