Instead of haphazardly throwing ideas at the wall, set clear expectations and guidelines before you meet. Also, keep the groups small—and don’t skimp on snacks.
In a viral video after a water main burst, hallways and staterooms were shown filling with water, reminiscent of ‘Titanic.’ Crews and brand managers deftly handled the crisis, however.
Consumers are expecting more from email content, so brand managers must create targeted campaigns that focus on the individual. Consider these insights when developing your strategy.
The social media company discovered that passwords were being logged internally in an unencrypted format. Here’ s how it shared the mistake with the public.
The Hispanic population in the U.S. is now close to 60 million. If you’re not targeting your communications accordingly, it’s time to rethink your estrategia.
If you don’t get referrals from the search engine giant, you’re missing out on a major source of leads—and revenue. Here’s why the algorithm might be passing you by.
The media organization announced a tiered subscription plan, and it’s not the only one to do so. How can these news outlets—and brand managers—persuade readers to pay for content?
