BRANDING
Adidas and Beyoncé part ways, BuzzFeed churns out AI articles and more
Plus: Popular mobile apps lure marketers.
MEDIA RELATIONS
How PR pros should approach objectivity in news
“The traditional notion of objectivity has lost its power to define the highest standards of journalism.”
DIVERSITY AND INCLUSION
Resource: DE&I Communications Plan Worksheet
DE&I should permeate every part of your comms strategy.
A DAY IN THE LIFE
6 questions with: Gabriel Marketing Group’s Michiko Morales
Michiko Morales shares the best advice she’s ever received, imparted to her by her late grandmother.
THE FRIDAY REPORTER
The Friday Reporter: Mission-driven media with Amy Harder
A weekly podcast on media relations.
DAILY SCOOP
Michelob ULTRA supports women’s sports, cannabis grower fined over video and more
Plus: T-Mobile expands brand.
RESEARCH
Read the executive summary from Ragan’s 2023 Communications Benchmark Report
The annual survey asked nearly 1,000 communicators across industries how they’re overcoming obstacles and shaping strategies. This is what they said.
How to conduct great PR research
It’s all about having as thorough a picture as possible.
WRITING & EDITING
Writing tips for communicators who hate to write
Three tips for when you’d rather be doing something else
Pepsi rebrands, Roblox meets fashion and more
Plus: Cyber disruption risks are a major concern.
SPEECHWRITING
Keeping it real with California Treasurer Fiona Ma: How to lead with empathy
Fiona Ma gets real on how she's working to put people back into public service.
RAGAN TRAINING
5 tips on how being purpose driven is good for business
Tell more connected stories.
Responses to Nashville school shooting, GWU searches for new mascot and more
Plus: Are marketers overpaying influencers?
SOCIAL MEDIA
9 new social media features to know about this week
Including LinkedIn, Twitter, YouTube, Instagram and WhatsApp.
