Also: The Boston Bruins appeal to teenage girls on TikTok with “The Summer I Turned Pretty” video.

TODAY’S HEADLINES – 07.13.2022  
 
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DAILY SCOOP

Meta issues blunt warning on performance and social networks are failing LGBTQ+ users

Also: The Boston Bruins appeal to teenage girls on TikTok with “The Summer I Turned Pretty” video.


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PR

The rise of the multilatina company

These Latin American powerhouses are growing.


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PR

How overseas brands can reach Chinese youth audiences

Reaching this market is becoming more and more important.


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PR

There’s a big gap in how PR leaders, employees rate leadership performance

And other findings from The Plank Center for Leadership in Public Relations’ biennial Leadership Report Card.


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WRITING & EDITING

What you need to know about AP Stylebook’s updates on inclusive storytelling

The AP Stylebook 2022 includes a new chapter on inclusive storytelling that starts with acknowledging your unconscious bias.



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DAILY SCOOP

Uber scandal, Google employees want data protections and how marketers spend their ad money

Also: New York City’s sanitation department uses Sarah McLachlan to beg for help.


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EXTERNAL COMMUNICATIONS

How to improve your ESG storytelling without greenwashing

Just about everyone cares about your environmental, social and governance work — and they can tell when it’s honest


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DAILY SCOOP

Apology over political donations, an interview with a Fortnite architect and the use of TikTok grows

Also: Mercedes' F1 team finds the winning formula to a viral TikTok: a cute dog.


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RAGAN AWARDS

How a Dr. Fauci baseball card broke records hijacked the news

PR agency 5W pitched the limited-run card to a wide field of media outlets, selling more than 50,000 cards in 24 hours. It won the "Media Relations Strategy: Newsjacking" category of Ragan’s 2021 Media Relations Awards.


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Personal branding with NBC reporter Steve Kornacki

His brand is expanding more each day.


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