Best practices to apply analysis and data science to your business -

Hi John,

According to our forecast, B2B ecommerce sales are expected to reach $1.77 billion by 2022, a 12.0% increase from this year. As more B2Bs incorporate an ecommerce strategy, there’s an opportunity to leverage all of the data this new go-to-market model is generating.

To do so, you’ll need to first understand where you sit on the data maturity curve and then chart a way forward that’s right for your business’s goals and strategies.

Register here for “B2B Ecommerce: Uncover the Full Potential of Your Customer Data,” presented by ITX Corp. and Edgeworth Analytics, and learn how to:

• Map and compare your data capabilities to those of your peers
• Derive value from your ecommerce investments as buyer behaviors and data shift
• Frame data-oriented questions to guide your analyses following a proven framework
• Avoid common traps of using your internal data

During this live Tech-Talk Webinar, you’ll hear from Melissa Royo, director, data science, ITX Corp., and John H. Johnson, PhD, CEO and co-founder, Edgeworth Economics and Edgeworth Analytics.

Reserve your seat now to join us on Tuesday, September 21 at 2pm ET.

This Tech-Talk Webinar is sponsored content jointly presented by ITX Corp. and Edgeworth Analytics.

Sincerely,
eMarketer Editors

P.S. Please forward this invite to colleagues and peers who may be interested in improved analytics. Thank you!

Interested in sponsoring a webinar? Email advertising@emarketer.com