How forward-thinking marketing operations leaders can create resilient organizations ready to capitalize on emerging AI opportunities.
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| | Get a behind-the-scenes look at how top marketing teams are actually implementing AI. No theoretical applications or surface-level discussions.
This exclusive Goldcast Insider session in partnership with MarTech brings together seasoned marketing leaders who have successfully navigated AI adoption across their organizations to share the real strategies, tools, and results that matter.
Join Zapier's Angela Ferrante as she pulls back the curtain on company-wide AI adoption, and Appcues' Jacob DeLuca as he takes you inside his team's daily AI operations. This isn't another AI hype session. It's an honest look at what's working, what isn't, and how these teams cut through the noise to deliver real results.
What You'll Learn:
AI tools and workflows being used daily by high-performing marketing teams
Real implementation challenges and how top teams overcame them
Specific frameworks for identifying high-impact AI opportunities in your organization
Proven strategies for building organizational buy-in for AI initiatives
| | | | Sponsored by Goldcast |
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