Hi there, Adweek media editor Lucinda Southern here, closing out a wild week. As one publishing exec put it to me today, “we’re in a vortex within a vortex … insane.”

The markets have been on a rollercoaster. As one media analyst pointed out earlier this week, “media and big tech stocks have both rallied. Publishers [and platforms] will welcome Biden after Trump. On every measure. While Biden was publicly critical of Silicon Valley when he was vice president under Obama, much of Silicon Valley is in fact a Biden donor, but not a Trump donor.”

In terms of big tech, data privacy and regulation, the picture is more nuanced. Biden won’t be handling platforms with kid gloves. My colleague Scott Nover takes a look at five hot-button issues swirling tech regulation and what a Biden presidency would mean for how they shake out. 

Elsewhere, the platforms continue to fight to stop the spread of misinformation. Facebook’s “break-glass” options include demoting posts that are inaccurate (finally). It also shut down a public group with over 300,000 members (after just two days) called Stop the Steal 2020, which was calling for protests and action against the ballot counting process. Read more from my colleague David Cohen. 

Finally, both candidates are doubling down on email strategies to raise funds for pricey legal fights. Trump’s more questionable tactics include sending emails between 10 and 25 times a day. Read on for more tips and tricks to harness or avoid in your email campaigns. 

With that, please consider supporting our journalism with an Adweek Pro Subscription and gain full access to all of Adweek's essential coverage and resources.

Thanks a lot, hope you have a great weekend! Lucinda 

The DSP is also planning a major platform revamp next year.

In the sports realm there are many winners—athletes, teams, leagues, media, and of course, brand marketers. This year, however, has tested the mettle of all sports pros. 

Join Tim Ellis, EVP and Chief Marketing Officer of the NFL, Heidi Browning, Senior EVP and Chief Marketing Officer of the NHL, Kate Jhaveri, EVP and Chief Marketing Officer of the NBA, Shiz Suzuki, AVP, Sponsorships and Experiential Marketing at AT&T, Barbara McHugh, SVP of Marketing for MLB, Johanna Faries, Commissioner of Call of Duty Esports at Activision Blizzard, and many more for the Brandweek Sports Marketing Summit and Upfronts, a live virtual experience on Nov. 16-19. They'll share how they successfully navigated a year of upsets and transformation, what's in store for the coming year and insights in four themes: The Fan Experience, The Brand Experience, Sports for Social Good and The Future of Sports. 

Register now and join the movement. 

Spending habits won't change much, either.

The social network hid 20 tweets Wednesday from Georgia’s new Republican representative.

Publishers, developers on the Twitter-owned platform can access inventory on Snapchat.