As part of the dissertation for his Master’s in Digital Marketing at King’s College, Krish Velkar wanted to find out if voice assistants like Alexa can impact a consumer’s decision while buying fast moving consumer goods (FMCG).
Settle down for this week’s stats, which includes topics like customer service, ad spend, and brand engagement. You can also check out the Internet Statistics Database for more.
Having worked in and alongside a load of agencies, Ben Potter has come to realise that the reasons for success (or failure) are remarkably similar, especially in smaller businesses. Unicorns, jargon, secret sauce and pitch candy make all the difference.
The Top 100 Digital Agencies 2019 Report Access your definitive listing of the most significant digital agency players within the UK as well as the industry’s rising stars. Plus, enjoy in-depth analysis and commentary on the state of the industry, including best practice interviews and insights with marketing and industry leaders.
Social Quarterly: Q3 2019 Gain insight into the current social media landscape, trends and updates on various social platforms with a look at what will happen next. Each quarter this report will help to quickly surface statistics and trends you can use and react to immediately. This edition explores influencer fraud, Snap’s increased revenue, social media AR and Instagram’s ‘like count ban’.
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About this Newsletter
Econsultancy Pulse is a round up of the latest action in the world of marketing and ecommerce.
