Hulu subscribers will now be able to add HBO and Cinemax memberships to their account. Although the HBO subscription won't come with a discount--it will cost $14.99, Hulu users will be able to view HBO live--for both the East or West Coast of the U.S.--and on-demand programming from the premium channel within their Hulu experience....
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TV & Video Daily
July 06, 2017
Insider updates on all things video
Viewers get live and on-demand programming
By Sami Main
Hulu subscribers will now be able to add HBO and Cinemax memberships to their account. Although the HBO subscription won't come with a discount--it will cost $14.99, Hulu users will be able to view HBO live--for both the East or West Coast of the U.S.--and on-demand programming from the premium channel within their Hulu experience....
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Volume was flat compared to last year
By Jason Lynch
It'll help marketers gain more organic traffic
By Marty Swant
Company sold inventory across its entire portfolio
By Jason Lynch
Ads for Synchrony Financial will air on Reuters TV
By Sami Main
Reuters TV, the on-demand, customizable news video delivery service and app, will air sequential ads created by Reuters' custom content studio in news packages. The campaign was created by Reuters Plus for Synchrony Financial. Four 20-second ads will tell the story of people taking steps to achieve personal or professional goals throughout a Reuters TV...
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