How New York's The Cut is betting big on video, How Snaphat Discover's only Norwegian publisher uses the platform, Sports bar chain Tilted Kilt found sexy banner ads don't click with users,
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Accreditation by the Media Ratings Council is among the most important currency in the digital ad space as marketers adapt the mantra of "If I can't measure it, I can't buy it."

Amazon is increasingly becoming a shining example of how banks should be running their businesses. Here's what banks can learn from the tech giant.

Snapchat is venturing into video shows, and media partners appear optimistic about its approach so far.

New York Media's The Cut is getting serious about video, debuting its first original series, "Face Race," last week.

By cutting back sultry imagery and being more proficient with its targeting, sports bar chain Tilted Kilt has increased its repeat visits by 35 percent and click-through rates by a factor of five.

Time is running out: Submit your best in media and marketing technology to the Digiday Signal Awards before tomorrow's final deadline.

We identified the three traps that marketers face when trying to match devices to data. Learn how to sidestep them in this webinar. Sponsored by 4INFO.

 

I want my Snap TV: Snapchat's move into show business shows early promise

Sahil Patel

Snapchat is going Hollywood — and so far, Hollywood is happy.

How New York's The Cut is betting big on video

Jessica Schiffer

The Cut is making its most significant video push yet, with a new, limited-run beauty series called “Face Race,” which debuted last week.

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WTF is real-time guaranteed?

Sponsored Content OpenX

Programmatic has changed the way buyers and sellers trade inventory, but publishers still want more certainty about revenue and buyers still want more access to data about their audiences. To offer the best of both worlds, real-time guaranteed evolved as one of the many variations of programmatic tech. So, WTF is real-time guaranteed? Get the guide. Sponsored by OpenX.

How Snaphat Discover's only Norwegian publisher uses the platform

Lucinda Southern

"It's still an investment, but there is a business model so there’s a positive foresight.”

Sports bar chain Tilted Kilt found sexy banner ads don't click with users

Ross Benes

By cutting back sultry imagery and being more proficient with targeting, Tilted Kilt increased CTRs by a factor of five and repeat visits by 35 percent.

What's stopping marketers from embracing people-based marketing?

Sponsored Content LiveIntent

In this video we’ll unpack the findings a new Forrester Report detailing the real barriers that marketers feel are standing between them and real people based marketing. Find out what 42 percent of marketers are calling the biggest hurdle to being fully people-based. Sponsored content by LiveIntent.

Webinar: Mastering identity mapping of the connected consumer

Sponsored Content 4INFO

In this webinar, we will outline the massive shifts in the marketing landscape and examine how robust identity mapping can give marketers an edge in today's tech-driven marketing and advertising environment. Sponsored by 4INFO.

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Careers Title
 
June 7, 2017
Head of Social Media
CRISP Agency
Raleigh NC
 
June 7, 2017
Director, Sales Development Strategy
OUTFRONT Media
Los Angeles, CA
 
June 6, 2017
Sales Marketing Manager
Diply
New York, NY
 
 

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Events Title
 
May 31 - June 2, 2017
Digiday Programmatic Marketing Summit
Scottsdale, AZ
 
June 5, 2017
Tearsheet Money Conference
New York City
 
June 8, 2017
Hot Topic UK: Header Bidding
London, UK
 
 

ALL EVENTS