|
| |
|
|
Iggy Pop Has Some Totally Insane (and Some Actually Pretty Cool) Ideas for Advertisers The rock legend entertains in lively talk at Cannes By Tim Nudd CANNES, France—Note to Deutsch: Iggy Pop has some ideas for your Volkswagen advertising. But you're going to have to keep a very open mind.
Read more » |
|
| |
|
| |
|
| |
|
How Experience Marketing Is Becoming a Crucial Ally for the LGBT Community Helps make Pride Month highly vocal and visible By Michael Wood Right now, it's Pride Month across the world—prime time for me, my community and our supporters to celebrate, advocate and participate in creating greater change and equality for all. We are vocal and ...
Read more » |
|
Martha Stewart Is a Hit at Cannes Thanks to Her Epic Tweets Domestic icon discusses her new food-kit delivery venture By Tony Case Martha Stewart is having a very high-profile week.
Read more » |
|
Jack Daniel's Is Hosting a Whiskey Barrel Scavenger Hunt for Its 150th Anniversary Campaign from Arnold Worldwide By Christine Birkner Barrels are a big deal in the whiskey world. The white oak barrels that hold Jack Daniel's whiskey account for 100 percent of its color and 70 to 80 percent of its flavor, and the brand has been making its own ...
Read more » |
|
| |
|
Here's How Twitter Aims to Sell $50 Million in Ads for NFL Livestreams Bud Light, Sony Pictures and Bank of America are on board By Lauren Johnson All eyes will be on Twitter this fall when the micro-blogging site livestreams 10 of the NFL's 16 Thursday Night Football games. It's a big move that could prove that Twitter is either indeed the go-to place ...
Read more » |
|
Why Hasbro's Transformers Cartoon Reboot Represents Social Data's Stairway to Heaven Optimus Prime is back By Christopher Heine CANNES, France—Maybe Jimmy Page, with those double-neck guitars, and Optimus Prime, part robot and part semi truck, stoke the same kind of fandom in pop culture. Rock Geek, meet Cartoon Geek.
Read more » |
|
Comedian Rob Delaney Has a Solution for Achieving True Diversity in Ads Let a person of color actually write the spot By Christopher Heine CANNES, France—In a spirited, often-funny panel called "Creativity Is the Only Way to Survive" here today, comedians Rob Delaney, Rashida Jones and Keegan-Michael Key tackled issues related to ...
Read more » |
|
| |
|
