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In REI's Tearjerker, People Carry Out a Fellow Hiker's Lifelong Dream in Tribute to His Life Community comes together after an untimely death By Christine Birkner Many hikers set epic, long-term goals for themselves, like summiting a treacherous mountain or hiking a grueling trail. Paul Evans was no different. His lifelong dream was to hike the Appalachian Trail, but two heart ...
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McDonald's Is Scaling Back Ronald McDonald Appearances Due to Creepy Clown Sightings Brand is sensitive to 'current climate' By Christine Birkner Creepy clowns are terrorizing the nation, forcing perhaps the most famous clown mascot of all into temporary hiding. Yesterday, McDonald's announced that it would cut back on Ronald McDonald's appearances at ...
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Here's One Indie Agency's Plan to Get More Young Women Interested in Ad Careers Bohan Advertising launches new conference By Katie Richards How will agencies get more women and people of color in high-level C-suite and creative leadership positions? It's a question the industry has been grappling with quite a bit recently, and Nashville-based Bohan ...
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Diesel Picks Anomaly to Help 'Transcend Fashion' With Campaign Set to Launch Early Next Year Agency worked on the brand's 'Be Stupid' effort By Erik Oster Fashion brand Diesel has selected creative agency Anomaly Amsterdam to lead a new campaign that will roll out globally in February. This announcement follows the hiring of a new European CEO as the ...
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How Vevo Is Personalizing the Ad Experience With Brands Like Honda Creating a partnership that 'enhances without disrupting' By Sami Main Vevo wants to become the Lunchables for music videos, more or less.
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Metallica's Kirk Hammett Gets Strikingly Personal in This Video for Guitar Strings Opens up about music, and himself for Ernie Ball By Robert Klara Two years ago, Metallica made the Guinness Book of World Records by playing concerts on all seven continents—yes, including Antarctica—in a single year. The legendary metal band had already been on the ...
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Hinge's Animated Short Film Shows How to Avoid the Dystopian Carnival of Online Dating Relaunch aims to create more relationships By Marty Swant On a Sunday afternoon recently in New York's Bryant Park, three men were sitting outside talking about the woes of dating.
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