MarketingSherpa Inbound Marketing

See examples of how brand marketers capitalized on the solar eclipse, and get tips on how your team can do it too.

How brand marketers hitched a ride on the solar eclipse in social media marketing

Every few years, everyone everywhere stops what they’re doing to watch the BIG THING that is happening, whatever it might be — most recently, last Monday’s total solar eclipse. Take tips from the brand marketers featured in this post on how to grab customers’ attention through social media trend jacking.

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