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| John, In 2017, the news around inbound marketing was filled with intrigue – from Twitter functionality changes (280!) to social media’s impact on elections. But don’t let the hype distract you from your central task as an inbound marketer – to better serve customers with your message and your product. To help you do that, we look back at the six best MarketingSherpa inbound marketing articles of 2017. Read on to learn from the articles that were most popular with your peers about writing compelling content marketing, using social media tactics in email, leveraging customer feedback, and more. Here’s to successful inbound marketing in 2018, Daniel Burstein Senior Director, Content & Marketing MarketingSherpa and MECLABS Institute P.S. Our job is to help you do your job better. Let us know how we can help. | ||||||||
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