“Tasting is believing” in this new chocolate category
NEXTY special diet category winner, Macalat® Organic Sweet Dark Chocolate offers consumers just what they want: A sweet flavor with all the hidden health benefits of dark chocolate. Learn more by watching this intro video.
Bright Pharma rides the changing tides of the organic industry
Bright Pharma’s organic pullulan dietary supplement capsules are uniquely positioned to meet growing market demands without compromising the quality and organic integrity consumers seek. Read more here.
5 Key Fresh Food Trends to Know
Are you looking to navigate the complexities of fresh food trends in 2024? NIQ’s latest article dives into the evolving landscape of fresh foods and what it means for your brand. From the impact of inflation to the growing demand for sustainability (including organic brands), in this article, NIQ breaks down the top five trends shaping the market. Discover how advancements in food preservation, shifting consumer preferences and other key factors are influencing fresh food availability and quality. Stay ahead of the curve and learn how to leverage these insights to keep your shoppers engaged and your brand thriving. Read more here.
It’s not too late to watch the Inside Organic Summit!
We know organic is better for people and the planet, but why is it so hard to market organic’s benefits? What barriers and opportunities do we encounter, and how can we help each other navigate these challenges? Watch the Inside Organic Summit: Elevating Organic Messaging—Barriers and Opportunities on demand to learn from our incredible speakers and sponsors.
Session 1: What’s new in organic trends and consumer research from NIQ and OTA
Session 2: Overcoming barriers to messaging: Life cycle assessments, research & metrics
Session 3: Talking ’bout regeneration: How to talk about organic & regenerative together, for people, planet & animal welfare
Session 4: Uniting the retailer, brand and farmer to enhance biodiversity while addressing sustainability goals. A farm-to-shelf case study with MadAg, Whole Foods Market, A-Frame Farm and Lil Bucks.
Celebrate the wins!
Did you hear?! The Organic Trade Association and The Organic Center received $2.2m in matching funds from USDA's Organic Market Development Grant program for a $4.4m three-year project to improve consumer understanding of the science and regulatory-backed benefits of USDA certified organic farming and products! Go organic!
Inside Organic is designed to bring together companies with USDA-certified organic products from across the supply chain to develop communication and education programs to support organic. Let’s elevate the story of organic together!
Meet our Inside Organic Partners
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