October 26th, 3:00-4:15 PDT located in the FINA Theater 

Join us at SupplySide West for this insightful Inside Organic session! Industry experts will dive into the data shaping today’s organic marketplace and tackle issues that can be a barrier to elevating organic certification. Hear from Sherry Frey, Vice President Total Wellness, NielsenIQ, who will share the latest insights on today’s organic consumer, followed by a panel discussion on understanding, verifying and elevating organic certification lead by industry veteran Gwendolyn Wyard, founding partner and manager of Strengthening Organic Systems and former Vice President of Regulatory and Technical Affairs for the Organic Trade Association. 

The growing organic market presents new opportunities for both domestic and international businesses, and the resulting supply chains often expand and become more complex. For over 20 years, USDA has protected the farms, businesses and consumers who invest in the organic market. Regulatory changes being implemented for operations across the industry through Strengthening Organic Enforcement (SOE) are increasing that protection. 

The SOE final rule affects almost all operations that produce, process or otherwise handle organic products and requires more operations in organic supply chains to be certified—including importers, traders and certain brokers. SOE increases farm to market traceability and requires electronic import certificates for traded organic products, empowering business owners to verify compliance within their own supply chain. You can avoid several violations of the organic standards by making sure your supply chain partners are certified and ready to comply under the SOE final rule by March 19, 2024. 

At $67.6 billion in sales, organic is a large and growing industry. Still, confusion surrounds what it means to be USDA certified organic—the only seal backed by a federal regulatory program. In this guide, find tools and resources to navigate organic certification and the marketplace. Learn more about certification and the latest trends, research and science shaping the organic marketplace when you download the Inside Organic toolkit. 

Amidst the growing consumer demand for organic products, Protein Research provides a comprehensive solution from source to certification for brands seeking to enter and navigate the organic market. Since the inception of the National Organic Program, Protein Research has been helping brands bring organic products to shelf.