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| Things are getting heated between ABC, NBC, CBS and Fox By Jason Lynch The broadcast networks have mostly been leaving one another alone during upfront week, instead directing their vitriol toward a common enemy--digital advertising, which both NBCUniversal and Fox blasted on Monday. But when it comes to one particular hot-button issue--ABC's upcoming revival of American Idol, which aired on Fox for 15 seasons--the gloves have come off.... Read more » |
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| Les Moonves says his network, not NBC, is 'Must-See TV' By Jason Lynch |
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| Promoted Content by Rocket Fuel | | What it means to be a predictive marketer |
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| Networks are hoping to attract more binge-watchers By Chris Ariens |
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| Announces a new approach to prime time at upfront event By Chris Ariens |
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| Highlighted newly revived Roseanne and American Idol, soon-to-depart Scandal By Jason Lynch Buyers knew going into ABC's upfront presentation this year that they wouldn't be hearing from Jimmy Kimmel--who stayed in L.A. to be close to his family following his newborn son's open-heart surgery--but they also discovered that the presentation lacked the digital advertising bashing that NBCUniversal and Fox engaged in one day earlier. Instead, ABC kept... Read more » |
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| Pluto TV offers live programs from digital content creators By Sami Main Pluto TV subscribers won't find major networks like ABC, NBC, CBS or Fox, but they'll have access to more than 75 live TV channels across all different topic areas. For cord-cutters or cord-nevers who are into programming that comes straight from the internet, Pluto TV is a strong option. Viewers can watch content from networks... Read more » |
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| The Shonda Rhimes series will face off against This Is Us next season By Jason Lynch ABC Entertainment president Channing Dungey is shaking up almost every night of ABC's schedule next season in an effort to jump-start the network after it finished fourth in adults 18-49 for the second consecutive season. The new schedule, which she unveiled ahead of ABC's upfront this afternoon at New York's Lincoln Center, features new nights... Read more » |
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| ESPN presented the 'upfront truth' By Sami Main Between an onstage jazz band, intimate stage sets built to look like living rooms and bars, and the Angel of Advertising, ESPN went into today's upfront presentation wanting to show ad partners its sense of collaboration and honesty. ESPN recently had a round of layoffs, with about 100 staffers getting cut. John Skipper, president of... Read more » |
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| Adweek’s Show of the Year reinforces the power of broadcast By Jason Lynch Attending NBCUniversal's upfront presentation last May, four days after NBC had picked up her pilot This Is Us, was a completely new experience for Mandy Moore. "Having been a part of pilot season for a number of years, but never having had a show picked up and actually go to upfronts, I was beyond thrilled.... Read more » |
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| Here's which shows will—and won't—make it to next season By Jason Lynch The broadcast upfronts are now less than a week away, which means that those networks are approaching the finish line when it comes to setting next season's lineups, and are making final decisions about which of their current series will live to see another year, and which have reached the end of the line. While... Read more » |
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