In the backroom of a tiny store in New York's Chinatown, behind a curtain that reads, "Check Out The Other Side," you can have a woman dressed in shades of white and cream place a sheet over your head. Said sheet has two eyeholes, a fitted skullcap and a weighty fabric--there's even a mesh black...
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Morning Digest
July 10, 2017
What marketers need to know today
'Playful yet contemplative'
By Kristina Monllos
In the backroom of a tiny store in New York's Chinatown, behind a curtain that reads, "Check Out The Other Side," you can have a woman dressed in shades of white and cream place a sheet over your head. Said sheet has two eyeholes, a fitted skullcap and a weighty fabric--there's even a mesh black...
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When absurd advertising tropes collide
By Tim Nudd
Promoted Content by Merkle
Addressability, personalization and loyalty
U.S. CCO Ned Crowley will run N.Y.'s creative department temporarily
By Tim Nudd
It aims to be for the 'justice-minded, inclusive and incisive'
By Sami Main
The voice assistant is growing much faster than Google's version
By Marty Swant
While shopping via voice is still relatively new territory for consumers and businesses, a new report suggests Amazon is already gearing up to play favorites. According to a June analysis by the research firm L2, marketers looking to increase sales through devices using voice assistants such as Amazon Alexa will benefit from being Amazon Prime...
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