Achieving Success in Games

Success in games requires the talent and teamwork of professionals and the vision of a leading few. We spoke with creatives and designers behind remarkable games to get their insights.

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Laralyn McWilliams, Chief Creative Officer – Skydance Interactive

What are some of the biggest challenges you face in your work?

There’s a reason co-op games are popular and also feel evergreen to play: people are fascinating, challenging, rewarding and unpredictable. Anyone in team/company management knows that understanding the people on your team and striving to improve both their work lives and their work product is a challenge, but one that’s incredibly fulfilling.

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David Fernandez Huerta, Art Director – ustwo games

The art of ‘Monument Valley’ is really unique. Can you describe the process of nailing down a distinct art style that’s immediately recognizable? How many iterations did you go through before making a decision?

The first Monument Valley was a very unique project in many ways, and one of them is that it pretty much started with the visuals. Our former lead designer, Ken Wong, is also an excellent artist, and the original piece of concept art that inspired the team to work on the game was very similar in tone and qualities to the final game. Since then we’ve been very aware…

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Prasert “Sun” Prasertvithyakarn, Lead Game Designer – SQUARE ENIX CO., LTD.

How do the results of scripted scenarios differ from ones generated by AI?

Of course scripted scenarios tell a better story. The designers know exactly what will reach the audience! But that’s not a game! That’s a movie! AIs are there to make sure you get the same storytelling, regardless of your decisions in the game.

Of course we cannot 100% guarantee that the audience will get the right experience we designed from the ones generated by AI though. Nevertheless, experiences from AI…

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Switch becomes fastest-selling home console of all time in the U.S.

The Nintendo Switch has become the fastest-selling home console of all time in the U.S. after selling over 4.8 million units in 10 months.

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30 Things I Hate About Your Game Pitch

Brian Upton of Game On The Rails describes thirty annoying or counterproductive things that you should avoid when you're pitching your game to a publisher. Learn how publishers evaluate the games that are pitched to them, what they care about and what they don't, and what you can do to present your own game in the best possible light.    

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