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In the first half of 2023, 58% of Awin’s new publishers were influencers, according to Awin Americas president Alexandra Forsch, indicating the company’s growing role in affiliate marketing.
Navigate this shift and more with our analyst report, “Affiliate Marketing 2023: Stretching the Funnel to Find Growth.” Explore what affiliate marketers’ use of AI means for the broader market, leverage retail media shifts, and refine your funnel strategy for maximum ROI.
This eMarketer analyst report is presented by Partnerize.
Sincerely,P.S. Please forward this email to colleagues who are interested in full-funnel marketing tactics. Thank you!
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